We are pleased to announce that we won the E-Plus Group as a new customer for the VIP. Since February, our virtual promoter, “Anna”, welcomes passersby in three windows of BASE – shops and enables the first time the interaction via gesture control with the shop window projection.
The E-Plus Group uses in Dusseldorf, Osnabrück and Ludwigshafen the new communication and marketing channel. During the test phase, which is expected by the end of April passersby can interact with the virtual promoter around the clock. The application distinguish between day and night and offers different ways of interacting.
ameria developed for the E-Plus Group an application whose main offer the “BASE Music Unlimited” includes. 17 different songs off the charts can be played via special display speakers. In addition, other hardware products as well as a competition is offered within the application.
The passersby react very positively to the virtual and interactive Promoter and we look forward to the next steps in cooperation with the E-Plus Group.
The exact locations of the stores:
Schadowstraße 11-17, 40212 Düsseldorf
Große Straße 54, 49074 Osnabrück
Große Straße 54
Rathausplatz 20 (Rathauscenter), 67059 Ludwigshafen
Rathausplatz 20 (Rathauscenter)